About Me
I’ve lived and worked in China for over 20 years, speak fluent Chinese, and help run successful e-commerce businesses. I understand both Chinese and Western business culture, and my goal is to help you avoid expensive mistakes, make better sourcing decisions, and build a business you can grow with confidence.
My Experience
Over 20 years living and working in China
Fluent Chinese
Experience building successful businesses
Understanding of Chinese and Western business culture
Experience working with suppliers and manufacturers
Able to explain China clearly to Western sellers and businesses
What Makes China Unpacked Different
China Unpacked is built on more than 20 years of living and working in China. I speak fluent Chinese, understand both Chinese and Western business culture, and have experience working directly with suppliers, manufacturers, and product businesses.
The advice you receive is practical, realistic, and tailored to your situation — not generic theory.
Why not just use YouTube, Google, Alibaba or ChatGPT?
There is more free information available today than ever before.
The challenge isn’t finding information — it’s knowing which information applies to your situation.
Every product, budget, platform, and market is different. My role is to help you avoid wasting time and money by giving practical advice tailored to your goals.
You’re not paying for information. You’re paying for clarity.
Why I Help Businesses Source From China
Most beginners lose money not because they’re lazy, but because they don’t understand how China really works. Factories communicate differently. Platforms have different rules. Some products are risky. Some suppliers are unreliable.
I’ve seen these mistakes up close, and I help people avoid them. But the goal is not just to avoid problems — it’s to help you make better decisions, find the right direction, and build a business you can grow with confidence.
How I Help You Succeed
Whether you’re starting from zero, already running a business, or looking for better suppliers and products, I’ll help you understand your options and take the next step with confidence.
I’m here to make China simple, safe, and accessible — so you can start selling without the stress.